Diversifying the holding’s portfolio

Responsible for the management of investments, joint ventures and partnerships

Meraas Enterprise is responsible for the management of shareholders’ investments, joint ventures and commercial partnerships. The division assesses businesses opportunities and engages partners that add value to the Meraas’ portfolio. Rove Hotels, Dubai Hills, Dubai Water Canal and Yvolv are some of the businesses that are under this division.

Featured Enterprise

A selection of our key Enterprise projects across the Meraas portfolio.

Dubai Parks and Resorts
Rove Hotels
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Yolv is a new technology enterprise offering state-of-the-art, customised solutions in cloud computing, digital consulting, system integration, entrepreneurship and training to private companies and government institutions in the MENA region.

A contemporary midscale hotel brand that reflects the pulse of Dubai, Rove Hotels is a joint venture between Meraas and Emaar Properties PJSC.
Designed for the new generation traveller who recognises value, stays connected through technology and gravitates towards culturally-inspired surroundings, Rove Hotels defines a new niche in Dubai’s vibrant hospitality sector.
Rove Hotels are reliable, modern, fuss-free and super-efficient for the young and young at heart who lead fast-paced urban lives. Efficiency and technology are the watchwords at Rove Hotels which will resonate to the mindset of the highly mobile socially connected global nomads, who explore without borders. With a focus on design, urban life and uplifting experiences, Rove Hotels assure total harmony with seamless guest service, high aesthetic standards in design and superior comfort.
Rove Hotels has four properties in well-connected locations across Dubai – Rove Downtown, Rove Healthcare City, Rove City Centre and Rove Trade Centre. Other properties will be in Dubai Marina and nearby to Dubai Parks and Resorts

EXPLORE Rove Hotels
Dubai Hills Estate Dubai Hills Estate is a unique blend of elegantly-planned neighbourhoods centred around a magnificent 18-hole championship golf course, developed by Emaar Properties in a joint venture with Meraas.

As the largest development of its kind in the region, it’s an exciting new way to live – in a city within a city. Sustainably designed, Dubai Hills Estate is the first of its kind. This masterfully-planned 2,700-acre multi-purpose development will form an integral part of the Mohammed Bin Rashid City (MBR City) with easy access from Al Khail Road and Mohammed bin Zayed Road.

Diverse recreational facilities, including dedicated children’s play areas, provide a holistic approach to living well – and make Dubai Hills Estate an ideal location for individuals and families of all ages. World-class schools, healthcare, hospitality and recreational facilities are also in located in the community.


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